IELTS Cue Card Describe a successful small company
You should say,
- what this company is
- how you know about it
- what it produces
- and explain why you think this company is successful
Sample Answer
The world has plenty of (=a wide range of; a plethora of) new ideas. Last week, I received a video from my friend on Whatsapp. The video started with a man placing a food order in a hotel and waiting for his meal. It took too much time for the food to be served so he started eating the edible (=suitable and safe for eating) spoons, cups, and plates on the table. I found out that those cutleries (knives, spoons, and forks used for eating food) were manufactured by two housewives in my country. I became extremely interested in (=fond of ) the business. (explain why you think this company is successful) The raw materials required for this business are very cheap. They are organic natural ingredients like wheat, jowar, rice powder, millets, grains, pulses and spices. They started making this at home where they made molds of cups and spoons manually. When they became confident, they started it as a business named “ABC”. The manufacturing involves simple processes like preparing the concoctions, molding by hand and by machines and placing them in an oven. It is a zero-waste, biodegradable, no plastic venture. Even if the person throws it into the environment, it gets dissolved within 40 minutes and gets converted to manure. I think the success of this business is due to the disasters caused by plastic. They have started this business at just the right time when the government has banned the use of plastics and hotels and supermarkets are looking for an alternative.
Vocabulary
Edible (adj) – fit to be eaten (often used to contrast with unpalatable or poisonous varieties).
Eg: Those berries are edible.
Raw material (noun) – the material from which a thing/ product is made.
Eg: The interior decorator purchased his raw materials from a wood cutter.
Mold (noun) – a hollow container used to give shape to molten or hot liquid material when it cools and hardens
Eg: The shopkeeper poured hot liquid into mould to prepare the Ganesha idol.
Concoctions (noun) – a mixture of various ingredients or element.
Eg: It was a delicious concoction of various flower essences.
Biodegradable (adj) – (of a substance or object) capable of being decomposed by bacteria or other living organisms and thereby avoiding pollution.
Eg: Bacteria can process wastes into biodegradable materials
IELTS Speaking Part 3 Questions (Discussion)
What do you think can be considered as emerging industries?
(Give a direct answer to the question) (Explain your reason or reasons) Emerging (=growing and developing) industries are those that are formed around a new product or centred around a new idea and are in the early stages of development. They are often centred around new technology. For instance, AI health care is an emerging industry.
Is market research important for export business?
(Give a direct answer to the question) Market research is essential (=necessary) for success in the export business. (Explain your reason or reasons) You have to research your target market (a group of people with shared characteristics which a company has identified as potential customers) and understand its characteristics (=features) to reach better. If market research is not done, it leads to mistakes that result in (=lead to) losses.
In business, do companies need to be competitive?
(Give a direct answer to the question) Undoubtedly, yes. (Explain your reason or reasons) You need to be well aware of what your competitors do and then improve your product. The more your product is chosen over your competitors, the more grateful (showing thanks to others) you become and pressured (=stressed) to maintain the quality of your products.
How can businesses benefit the community in which they are located?
(Give a direct answer to the question) (Explain your reason or reasons) Firstly, they create employment opportunities. There are other benefits, as well. Business owners may donate ( give money or goods to help a person or organization) to the needy (person lacking the necessities of life; very poor), participate in charity events, contribute to local non-profit organizations, and motivate youngsters by giving lectures.
What kind of small businesses are the most popular?
(Give a direct answer to the question) (Explain your reason or reasons) Businesses related to clothes such as boutiques (a small shop that sells fashionable clothes, shoes, jewelry, etc), in food such as cafes, in transport such as pick up and drop services, in e-commerce such as doorstep delivery services are very popular.